I took a little time off blogging and attended Frank Kern’s Mass Control 2.0 Conference in San Diego. One of the things that became very clear at the conference was the need for a list even though the subject wasn’t on the agenda.
What can you do without a list?
Why does having a list matter?
Does the size of the list matter?
What do you need to build a list?
I will go over each of these items in separate posts.
How does it work:
If you look to your right, you will see the sign-up form for my list that includes a Free Report. After you enter your name and email address you are sent an email message to confirm your email address. Once you’ve confirmed you are sent to the download page so you can access your free report. Once you have confirmed your address is automatically on my list. Basically you have traded your email address for a report. If you change your mind and want to be removed from a list, unsubscribing is simple. Every email sent by an autoresponder should have an unsubscribe link at the bottom of the message.
Once you have a list, you are ready to start creating trust and then monetizing the list.
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